Business Intelligence

A powerful yet intuitive way to quickly help organisations align themselves to the needs of the market and the attitudes and opinions of their customers.

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Business Functions Supported

Using Customer Value, Net Promoter and Social Media research methodologies m-savvy provides simple techniques to capture data and easy to read charts and tables to show any organisation their perceived and actual position in the market relative to their competition.

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  • Measure in real-time the strength of your customers advocacy of you
  • Align key attributes of customer satisfaction to business drivers 
  • Simulate views in real time of the impact on the market of changing attitudes 
  • Have research drive the objectives of campaigns to improve Brand and Customer Satisfaction measures
  • Measure the change in customer perceptions of products, service and brands relative to competitors
  • Visibly report the impact of your marketing budgets on attitude and opinion

Track and Measure Customer Insights, Satisfaction And Advocacy

Customer Driven

  • Find out what customers really think with as little as 1 question.
  • Collect research data from customers where and when they want:
  • In-store Kiosks
  • On-line Web Pages
  • Hard-copy or telephone
  • Easily prompt known customers with individual or group Email and SMS messages
  • Create and modify relevant survey forms for each purpose, event or occasion
  • Get immediate feedback to action immediately

Fully Integrated

Auto update Customers contact history from responses
Integrate Campaign responses with research insights