Social Media Monitor

A simple to use yet extraordinarily powerful tool to enable organisations to listen, understand and then engage with influencers of their brand, reputation or commercial success, be they customers, commentators or other interested parties using Social Media. Integrated with the m-savvy system, to maximise the full impact of marketing, or used as a standalone solution.

Rich Insights. Real Time Discover real-time and relevant conversations and track them over time Manage issues raised by customers or commentators Identify key influencers and sources and plan how to leverage or negate their impact. Visually share intelligence in real time with key decision makers Plan and measure the impact of proactive or reactive management of issues and opportunities

Business Functions Supported

• Search for any marketing phrase - eg a Company, Competitor, Brand or Product name
• Quickly view each Social Mention and mark as "Read", add to your personal "Watch List" or delete
• Each Social Mention is automatically marked as a "Positive, Neutral and Negative" sentiment
• Visually summarise the popularity of each phrase compared to competitors through dynamic filters
• View peaks, trends and changes over time across platforms and by sentiment of mentions
• Drill down via deduplicated, summarised and filtered views of mentions to Media sources and authors
• Charts and Reports can be loaded in The Dashboard for personal or executive viewing
• Integrate Social Media targets and results with all m-savvy business and communications measures